Here are just a few links to information about the Dark Side
If you have any sincere question about the topic, I'd be more than happy to answer them.
UPDATE: 3/26/11- 30,000 miles later I finally wore my first car tire! I still love it and don't see a reason to go back! I just purchased my second Dunlop SP 5000.
I've had several people asking me about slow speed handling. Here's a video I made showing that it's not a problem.